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Written on August 21, 2019.

Bringing your dream beverage to life is only one of the hurdles set for those entering the beverage industry. You might have the tastiest drink in the world, but that won’t matter unless you can learn to successfully manage your business expenses.

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Written on August 14, 2019.

Congratulations! You’ve done the prep work and reviewed your list of do’s and don’ts. Now you’re finally ready to start tasting!

At this point, you should know there’s more to consider than whether you “like” or “dislike” the drink you’re tasting. There are countless variables that make up a beverage, so you should take your time dissecting every element of the drink. If you happen to be in the process of creating your own beverage, then your ability to evaluate your samples becomes even more crucial; after all, your team of beverage architects will be relying on you to direct them on what changes should be made to get your dream drink just right.
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Written on August 7, 2019.

It might be the first thing you reach for on Monday morning or it may be your pre-workout hydration of choice. Yep, today we’re talking about energy drinks.

As the name suggests, this category of functional beverages offers consumers a boost of “energy,” increasing their attentiveness and stamina in a few charged sips. Whether its studying for a difficult mid-term exam, sweating it up at the gym, or simply staying awake at your desk, energy drinks have justifyingly become an important part of many people’s busy lives.
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Written on July 31, 2019.

Triangle Testing is an integral part of the beverage development and quality assurance process. It helps our beverage experts evaluate how small adjustments to a drink’s ingredients, process, or packaging may impact how consumers experience the overall product.
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Written on July 24, 2019.

With over 300 different characteristics, tequila possesses a depth of flavors and aromas that rival any good spirit. Depending on the unique conditions in which its agave was grown, as well as the techniques utilized in its production, this delightful spirit can range from light and fruity to deep and smokey – and everything in between. Here’s 5 things you didn’t know about tequila, brought to you by our friends at Moonshine University.

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Written on July 17, 2019.

Despite being something we do every day, tasting is more complicated than simply deciding “I like that!” Tasting, as both a standard practice in the beverage industry and an art in its own right, involves thoughtful consideration to the full experience of a beverage. From the boldness of its color to the intensity of its aftertaste, there are many factors involved in building and describing a beverage’s flavor profile – that’s why we’ve compiled a simple list of do’s and don’ts to get you started on your own tasting adventures.
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Written on July 11, 2019.

From cherry cola to lemonade, to a rainbow of dyed liqueurs, color affects how we experience food and beverages in surprising ways. Humans are hardwired to respond to color which, in nature, is indicative of a food’s nutrient density. That’s why worldwide, color additives are recognized as an important ingredient for creating almost all of the food and beverages we consume.
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Written on July 3, 2019.

At Flavorman, we know that not everyone has been trained in the art of tasting. That’s why we strive to not only bring our clients’ dream beverages to life, but also help them understand the flavor business and the process behind creating a high-quality beverage product. Naturally, a key part of the beverage development process is tasting; but before getting started, it is important to be aware of a few best practices for preparation – after all, how you prepare for a tasting can make or break the success of your experience.
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Written on June 26, 2019.

Q: Why does it matter how wines and spirits are sealed?

A: When beverages are bottled, they are sealed with the intention of preserving their flavor and maintaining the longest shelf life possible. Many wines and spirits require some aging to improve their overall flavor.
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Written on June 18, 2019.

Often used interchangeably, both taste and flavor are terms that describe how we experience food and beverages. While closely related, recognizing the subtle differences between their meanings can allow for a better understanding of flavor variations when tasting.
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