Posts Tagged ‘artificial color’

Written on June 16, 2021.

From cherry cola and lemonade to a rainbow of dyed liqueurs, color affects how we experience food and beverages in surprising ways. Humans are hardwired to respond to color which, in nature, is indicative of a food’s nutrient density. That’s why worldwide, color additives are recognized as an important ingredient for creating almost all of the food and beverages we consume. (more…)