Posts Tagged ‘taste’

Written on December 4, 2019.


Our beverage experts formulate dozens of new and innovative drinks for clients every day, making them a valuable resource for the latest flavor trends. That’s why every year, our team gets together to predict the top flavor trends we expect to take over the beverage industry. This year’s forecast is shaping up to be focused on the fresh and functional. Here are the flavor trends for 2020:
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Written on October 14, 2019.

Humans, by evolutionary nature, love sweet – but consuming too much sugar can be bad for you. That’s why many diet sodas, juices, and other zero-calorie products utilize sugar-free, low and no-calorie sweeteners otherwise known as artificial sweeteners. Ahead of National Sweetest Day this October 19, we’re taking a look at the most popular sugar alternatives used in drinks, so grab your sweetie and get ready to take a guilt-free journey into the world of artificial sweeteners!
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Written on July 17, 2019.

Despite being something we do every day, tasting is more complicated than simply deciding “I like that!” As both a standard practice in the beverage industry and an art in its own right, it involves thoughtful consideration to the full experience of a beverage. From the boldness of its color to the intensity of its aftertaste, there are many factors involved in building and describing a beverage’s flavor profile – that’s why we’ve compiled a simple list of do’s and don’ts to get you started on your own tasty adventures.
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Written on July 3, 2019.

At Flavorman, we know that not everyone has been trained in the art of tasting. That’s why we strive to not only bring our clients’ dream beverages to life, but also help them understand the flavor business and the process behind creating a high-quality beverage product. Naturally, a key part of the beverage development process is tasting; but before getting started, it is important to be aware of a few best practices for preparation – after all, how you prepare for a tasting can make or break the success of your experience.
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Written on June 18, 2019.

Often used interchangeably, both taste and flavor are terms that describe how we experience food and beverages. While closely related, recognizing the subtle differences between their meanings can allow for a better understanding of flavor variations when tasting.
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Written on February 28, 2019.

Insider's Guide

Welcome to our Insider’s Guide to the Beverage Industry!

Oftentimes, our biggest motivation and life-changing events come at moments when we least expect them. After graduating from the University of Miami, Ohio, David Dafoe could have pursued any career that aligned with his Zoology degree, but instead found himself on the doorsteps of Givaudan as a flavor scientist. It was at Givaudan that Dave discovered his rare super-tasting abilities and ever since, has sought to change the way we approach flavors and the beverages we enjoy.
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Written on January 30, 2019.

So you have an idea for a tasty new beverage. You’ve talked to your friends and they think it would be fantastic if your drink was developed into an actual product, because they’re sure that your fizzy concoction would fly off store shelves. Well, we’ve got some good news for you.
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Written on June 22, 2018.

When developing a drink, your flavor and ingredient choices should be determined more by your chosen target market than by your personal taste. It sounds obvious, but it isn’t unusual to see people making the mistake of creating a product they want instead of what their market wants. One aspect of that market you need to consider is age. As people get older, their sense of taste evolves and preferences change. The beverages you enjoy today are probably completely different than what you drank as a child.
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Written on May 11, 2018.

Welcome to the new school. Beverage Boot Camp will teach you how to start a drink company and change what the world is drinking!
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Written on January 10, 2017.

From its humble beginnings in a small Louisville, Kentucky condo, Flavorman is now celebrating its 25th anniversary. The company has since evolved into an international custom beverage developer with worldwide brands in energy drinks, flavored spirits, ready-to-drink beverages, juices, mixers, and more. The vision of David Dafoe and Flavorman’s beverage architects was to create a beverage incubator where entrepreneurs from across the country and around the world can send their ideas to the beverage campus with a plan to develop a new flavor or brand and  develop the idea from concept, to production, to a store shelf. The concept has resulted in thousands of household staples, iconic brands and drinks that have defined generations.
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