Energy Drinks
The origins of energy drinks can be traced back to post-World War II Japan, where an "energizing tonic" emerged, catering to blue-collar workers enduring long hours. The majority of these beverage profiles include caffeine, a powerful stimulant. When combined with the calories from the drink, caffeine generates energy within the body, providing the essential mid-day boost you need. If the science of it all fascinates you, check out our blog on how caffeine drinks work in the body.
As society embraced a faster-paced lifestyle, the demand for energy drinks skyrocketed. Entrepreneurs capitalized on this trend, continuously innovating to enhance the functionality of these beverages to meet consumers' evolving needs.