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Hydration beverages are a one-stop solution for those needing a quick and easy fix to their daily water intake. These are ideal for athletic supplements, general wellness, and those with busy lifestyles.
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The hydration drinks market is expected to hit $58.97 billion by 2032.
Sodium, potassium, and magnesium are the most well-known electrolytes.
North America accounted for 40% of this market's revenue share in 2022.
History
Before the modernization of exercise science, there was a prevailing belief that hydration through water consumption was unnecessary for sports and physical activity. However, as research progressed, the detrimental effects of dehydration became glaringly evident, sparking a shift in attitudes towards beverage consumption.
This evolution led to the creation of electrolyte-infused beverages, designed to facilitate rapid hydration in situations where consistent water intake may be challenging. These beverages offer a convenient solution for individuals facing dehydration, those with busy schedules, athletes, and others in need of a quick and effective hydration boost.
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News & Blog
blog
Throughout this series, Founder Dave Dafoe aims to illuminate how Flavorman conducts business, explain the ingenuity of our process, and showcase real-time examples of its success. First, he explains how Flavorman’s lengthy industry experience offers a unique advantage to our clients.
blog
2024 was full of highs, lows, and lifelong memories. To tie it all together, we found that friendship and community are the sources of energy needed to catalyze our success in 2025. This is why we’re thrilled to introduce Catalyst as the Beverage of 2024!
blog
The year 2025 is just around the corner, and the evidence is clear. So, we present a case ready to be served cold, hot, or neat: The Beverage Trends of 2025!